and its unwavering commitment to helping Philippine SMEs
For the past 30 years, Directories Philippines Corporation (DPC) continues to be one of the country’s leading service and technology based solutions provider for small and medium enterprises in the Philippines. With the unwavering mission to provide growth-assistance to its partners via a variety of services and tech-tools, it has allowed DPC to keep focus on its vision of being one of the country’s top and most trusted partners for the local Filipino businesses.
Its journey began by building the country’s Yellow Pages which to this day allows millions of customers and businesses to find and engage with each other. Through the evolving needs of people and the rapid modernization of technology, DPC has readily adopted new tools and services that cater specifically to the needs to its many partners, to empower them to better help their customers.
As it triggered the beginning of DPC’s journey, the flagship product remains to be the Yellow Pages. Our printed book still contains the country’s most number of verified and trusted businesses listings & information, and with its nationwide distribution, it is still one of the widest reaching products in the country. With the strength of the Yellow Pages lying in the database of trusted, verified and reliable businesses, we created even more ways for Filipinos to gain access to this. First is an electronic book (E-Book) version, that can be accessed and read on any computer, tablet or mobile device. Secondly, and more importantly, is the innovative step we took to not only place this database online, but to create a rich, engaging, and useful online platform that would empower businesses and delight users.
Secondly, to continue to build and cater to the needs of the many people and businesses the Yellow Pages have helped over decades, DPC then launched the Yellow-Pages.ph web platform and mobile app. Currently we have over a million regular monthly active users on the site and over 500,000 curated local business listings and counting. The growing platform positions Yellow Pages as curator and expert of businesses with the authority to organize, categorize, and confidently recommend reliable and trusted businesses. Each business listing is also an interactive webpage where a user can learn about a business but more importantly engage with the business owner, make transactions, and other business related activities.
Guided by the ever-changing needs of our partners and their customers, we have equipped ourselves with an array of digital solutions and tools. Working with innovative local programmers, Marketing Technology suppliers, and international Software as a Service (SaaS) developers, DPC works hard to identify needs of local businesses and match them with the right digital product or service.
The core of these services is our key partnership with Wix.com, one of the world’s leading web building and business tool platforms. DPC was one of the first local channel partners of Wix, and have been provided a number of tools, training, and resources to assure we can provide top-quality expert service and products to the Philippine market. Through this, we can confidently provide thousands of professionally designed and feature-rich websites for any type of business. Gone are the days when websites were just a means for gaining more web presence. Our websites are focused on findings ways for it to empower business owners to do business more confidently and efficiently online. We focus on building user friendly web applications such as e-commerce enabled online stores, online booking, and other business focused applications like quote generators and product matching systems.
The goal is to make sure that wherever and whenever relevant connections can be made, we assure the business is there and able to capture and capitalize on it. Apart from the tools, we provide training to our partners to make sure they learn and are properly able to use their tools. We then have regular customer support, with dedicated account managers to assure our partners they never feel alone in their journey towards their success.
To support and supplement helping our partners carve out their unique and ownable space in the web, we also make sure to provide them the right expert digital media services. This is to make sure we maximize the number of customers and overall reach our partners have to the market. DPC has been a certified Google Partner agency for since 2012, and each year we grow our expertise and specialization in a variety of Google ads. Our services include end-to-end campaign set-up and management to assure we let our partners reach the right people at the right times. Apart from Google, the team is also highly experienced in Social Media Marketing. Focusing on Facebook’s and Instagram’s ad platform, we can create, manage, and optimize a variety of campaigns that can assure reach to people on Facebook, Facebook Messenger, and Instagram.
DPC will never remain stagnant. We are constantly listening to the ever changing environment to make sure that whatever a partner or their customer might need, we will be able to provide the right service and tools for them.
We are committed to growing and evolving to stay focused on our vision to be one of the country’s top and most trusted local business champions, and will never stop finding joy an fulfillment in helping them succeed and achieve their goals.
